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It’d be nice if you indicated in the offer page that this is a Steam program. I’ve tried a number of Steam offers, and had no luck. After maybe a dozen hours attempting to get Steam working, I don’t even bother with Steam offers any more. Life is too short to deal with crappy services.
It would also be helpful, beyond the requirement for Steam and consequently a Steam account, if some technical information were provided, like system requirements and so forth. Or even a link to the Steam page on which that stuff might be found.
Maybe some screenshots? Links back to the developers’ website? Links to reviews?