- Over 31 lectures, 3.5 hours of content
- Quickly & dramatically improve your writing
- Learn the rules & techniques for making your writing sizzle
- Study tactics for optimizing essays, cover letters, dissertations, reports, memos, social media updates & more
- Get introduced to the instructor’s special formula for writing
- Explore ways to be economical with words
- Work to avoid jargon & clichés
- Draft reports for companies to use as marketing, sales & business tools
- Follow the instructor’s detailed structure & guide for writing successful white papers
- Write about subjects with confidence (with no expertise in the area)
- Get hired by top companies writing financial & professional papers
- Study the various types of white papers
- Make good freelance money for each white paper you write
- Over 35 lectures, 3 hours of content
- Structure & write compelling sales copy
- Apply the power of emotional drivers (even for B2B)
- Create calls to action that engage readers
- Understand how to leverage features, benefits & advantages
- Craft professional press releases
- Create a strong brand or company voice
- Meet the right people to help you get published
- Interview customers & draft persuasive case studies
- Master writing white papers to generate sales leads
- Learn to use the right words to speak to your audience
- Study & understand the key copywriting principles
- Direct your copy towards solving specific problems for your customers
- Increase sales by using only vital information in your copy
- Get advice on how to make more money writing copy
- Start learning quickly w/ important lessons in the first 30 seconds
- Follow this unique step-by-step guide to freelance copywriting
- Gain a reliable income working from home
- Get tons of job offers
- Quickly build a portfolio from scratch
- Find clients & successfully market yourself
- Choose the most profitable projects & avoid projects that will waste your time
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